• Gusto X’s K-Market Festival showcases popular K-Food and K-Content products from SMEs, draws 20,000 local and tourist visitors over five days 
  • Gusto X to support SMEs entry into overseas markets with global F&B industry expertise and local infrastructure based solutions


Gusto X, a member company of Yanolja Cloud, has successfully held the ‘K-Market Festival’ to support the overseas expansion of small and medium-sized businesses in Korea. 

The event, which was held in collaboration with the flea market brand 9Wol Market, took place at Market Blue at Tanglin Mall located in Orchard Road, Singapore from April 19th to 23rd. The festival attracted around 20,000 locals and tourists who were keen to experience Gusto X’s Korean food-based dining options and various K-content products introduced by 30 Korean small and medium-sized enterprises (SMEs). 

Following the success of the event, Gusto X plans to make it a regular festival to help Korean SMEs expand customer touchpoints as well as support their smooth entry into overseas markets. Additionally, Gusto X intends to utilize its expertise in the global food and beverage (F&B) industry by launching a consulting program to assist companies looking to enter overseas markets and further strengthen its cooperative network with Korean SMEs.

Gusto X has been leading the globalization of K-food through the introduction of Market Blue, an innovative Korean food-based select-dining hall that integrates foodtech solutions in Singapore. Leveraging its expertise in global business operations and experience with overseas on and offline infrastructure, including local logistics networks and shared kitchens, Gusto X is committed to becoming a platform that facilitates the expansion of Korean F&B businesses into overseas markets.

An official from Gusto X commented, “The numerous visits from our customers highlight the global popularity of K-content, and we look forward to creating more opportunities to share authentic Korean content with a broader audience. Gusto X will continue its support for Korean F&B businesses that are aiming to expand their business in overseas markets.”



eZee technosys hosts Summit with

Yanolja Cloud
2023-04-12 9:06:13

The highly anticipated Hotelier Summit, jointly organized by eZee Technosys, a Yanolja Cloud member company, and, was held at the Mahabaleshwar Bharat Hotel on April 12th. The summit, aiming to foster business growth by harnessing the potential of the latest technological advancements, generated significant interest with over 100 local industry participants registering to attend in the event. 

Headquartered in Surat, Gujarat, India, eZee is the country’s leading technology-driven hospitality solution provider. As part of the global Yanolja Cloud community, eZee extends its influence beyond India by delivering tailor-made solutions that empower users to transform their businesses.

The summit provided attendees with valuable insights into market trends and industry developments, with a specific focus on the Mahabaleshwar region. Speakers included Punit Dalal, Zonal Sales Head at eZee, Jayprakash Mishra, Territory Sales Manager at eZee, and Anuja Bhosle, Senior Manager of Connectivity at This article delves deeper into the market trends discussed during the Hotelier Summit, as well as how eZee connects its customers with technology to drive business success.


Trend and Issues

Each year, Mahabaleshwar attracts a significant number of tourists, ranging between 1,000,000 and 1,200,000 annually, with peak visitation occurring during the summer season. The destination’s popularity is evident in the presence of over 1,000 registered properties on Goibibo alone, and 600 property listings on both Agoda and TripAdvisor. Notably, Mahabaleshwar, alongside Panchgani, has been identified by the Asian Countries Chamber of Hospitality Industry (ACOHI) as a potential international tourist hotspot(article).

To meet the robust demand and fulfill the expectations of discerning travelers, Mahabaleshwar hotels are focused on proactively enhancing the guest experience, streamlining operational processes, and optimizing costs. However, the intensifying competitive landscape and rapidly evolving consumer trends, including spending behavior, have often resulted in increased expenses for hotels. In light of these challenges, adopting comprehensive hospitality solutions has become a necessity for hoteliers in the region.


Addressing Challenges

The hospitality industry is actively adopting solutions that enhance operational efficiency and reduce costs, including cloud-based Property Management Systems (PMS), contactless payment systems, and self-check-in kiosks. Hotel websites are utilizing chatbots for handling basic inquiries, employing targeted marketing to encourage repeat visits, and implementing Dynamic Pricing to offer optimal prices to customers. Cloud-based services enable hotels to adapt to market changes and meet customers’ non-face-to-face requirements without compromising service quality. Such hospitality solutions that minimize hotels’ operational burden while maximizing customer experience and revenue have become an overarching trend in the industry.

eZee, a Yanolja Cloud member company, is in the business of providing technologies that make it easier for hotels to transform their business and delight their guests. The company offers tailored, integrated solutions that meet the individual needs of properties of all sizes. Using eZee’s innovative solutions, customers can comprehensively manage online channel sales, develop their own websites, and receive assistance in utilizing Google Hotels. Moreover, eZee’s solutions are accessible not only on PCs but also on mobile devices, ensuring maximum user convenience.

The transformative technology provided by eZee Technosys has gained wide recognition within the industry. Speaking as a guest at the summit, the President of the Mahabaleshwar Hotel Association, shared real examples of how eZee’s solutions effectively addressed challenges facing hotels in the region. Furthermore, eZee has been repeatedly awarded recognition by global travel platforms such as and Expedia, for its significant contributions to customer growth and success.(article)


End-to-End Hospitality Technology Provider

Punit Dalal, who attended as a speaker, said, “eZee will continue to engage with hoteliers across different regions in collaboration with to provide insights specifically tailored to the local characteristics and unique needs of businesses in the region.” He added, “We are committed to creating technology that makes it easier for our customers transform their business and support their growth.” 

Yanolja Cloud aims to lead the digital transformation of the hospitality and leisure industries throughout the globe. Through innovations such as the ones showcased by eZee at the Hotelier Summit, Yanolja Cloud hopes to adapt and bring solutions to all types and sizes of customers around the world. With our tailored solutions for your business, we are here to help grow and elevate your business. Simply click the button below to learn more!